About Us

CELEBRITY CARDS INTERNATIONAL, INC. and its subsidiary MAGIC CARDS INTERNATIONAL, INC.

Principal Officers

Larry K. Switzer, Chairman of the Board
is an experienced Chief Executive Officer, Chief Financial Officer, and Corporate Director of major multinational corporations, including such stints as CEO and member of the board of directors of London based Danka, PLC, leading a successful restructuring and turnaround of world's second largest independent distributor of office equipment. Prior to his tenure at Danka, PLC, Mr. Switzer was CFO and Senior Executive Vice President and a member of the Board of Directors of Fruit of the Loom Inc. Mr. Switzer also served as CFO and Senior Vice President of S. C. Johnson Son in Racine, Wisconsin. He was a member of the Executive Committee and was Chairman and President of Johnson Wax Development Company.

Anthony De Meo, President, CEO,
since the inception of Celebrity Cards International, Inc.., has an impressive background that includes the founding of De Meo, Young, McGrath a professional services company (DYM) in 1981, with offices in Fort Lauderdale and Boca Raton Florida. The firm's managing partner, Mr. De Meo heads up the consulting, SEC, Mergers and Acquisitions and Financial Planning practice areas. CPA, ABV, PFS, is a licensed certified public accountant, business valuation expert and financial planner. Prior to founding DYM, Mr. De Meo was Chief Financial Officer for Southern Federal, a 13-branch financial institution in Pompano Beach Florida. He currently serves on the Board of Directors of Big Brothers Big Sisters, is President of the Griffith Family Foundation and a Board member of DYM Financial Group (parent of Personal Portfolio Management, a registered RIA which operates a branch office of Raymond James Securities), He is also a Board member and Vice President of the Humane Society of Broward County and sits on Boards of various other commercial and charitable organizations. Mr. De Meo was appointed by former Governor Chiles to the Florida Community Health Purchasing Alliance and served as its Chairman. His experience includes a term on the Florida Bar Grievance Committee.

Mr. De Meo serves as the Chairman of the Board and CEO of Magic Cards International, Inc.

David E. Dearman, Vice President, Director of Stored Value Operations,
co-founded the Magic Cash Card program, signed Earvin "Magic" Johnson, developed the company's national television direct response advertising model, and was instrumental in the conceptual development of its business model. His involvement in the stored value card industry dates back to its infancy. Like co-founder Reed Wallace, Mr. Dearman has pioneered the use, distribution and functionality of stored value cards. Mr. Dearman's entrepreneurial acumen has been profiled and lauded in several publications. Mr. Dearman gained his reputation in commercial real estate, developing, owning and operating shopping centers, multiplex movie theaters and retail stores throughout the South. Mr. Dearman has been recognized with numerous local and statewide honors for his commitment to community affairs and various humanitarian efforts and was named Man of the Year and Businessman of the Year.

Robert F. Heise, Vice President and Chief Technology Officer,
has served as Vice President and Chief Information Officer for EMC Corporation, Fruit of the Loom, and Richfood. Additionally, Mr. Heise has held executive positions including Vice President of Management Information Systems at Sprague Technologies and Black & Decker. In 1997 Mr. Heise received the prestigious Compurterworld / Smithsonian Award as Finalist in the B-B E-Commerce environment. In 1999 Mr. Heise received the Information Week Global 500 Group Top Innovators Award. Mr. Heise currently serves on the Advisory board of Relevant Technologies and the Information Exchange.

Kenneth S. Pollock, Secretary, Treasurer, Chief Legal Officer,
also serves as the company's Compliance Officer. He is a founding partner in the law firm Newman, Pollock & Klein, LLP, specializing in corporate and securities law, mergers and acquisitions, financings, and e-commerce business ventures. From 1990 to 1992, Mr. Pollock served as an audit associate with the New York City office of Coopers & Lybrand.

Roberta N. Young, Chief Financial Officer,
has more than 30 years of accounting experience in auditing, tax, financial and estate planning, and business consulting. As Vice President of De Meo, Young, McGrath (DYM), Mrs. Young's responsibilities have included SEC, banking, municipal and non-profit audits and heading up the firm's marketing and technology and infrastructure committees. Previously, Mrs. Young was Director of Taxation and also served as Director of Financial Reporting overseeing a staff of 20, at Texas Utilities, a multi-billion dollar utility company. She is a member of the National Association of Women Business Owners, a member of Broward Women's Alliance and serves on the Small Business Council of the Fort Lauderdale Chamber of Commerce. She is licensed as a Certified Public Accountant in Florida and Texas, is a member of the American Institute of Certified Public Accountants (the "AICPA"), the Florida Institute of Certified Public Accountants (the "FICPA"), and the American Woman's Society of Certified Public Accountants.